Thursday, August 8, 2013

Generating Buzz Where it Counts

After years of working with clients in the interior design industry, we understand and recognize the steep competition that designers face in landing new projects as well as having completed projects published. Our team’s experience has shown time and time again that securing new interior design projects is almost always foundational upon having a vast portfolio of relatable design work and a trusted reputation that stems from publicity. 

This year, Eberly & Collard Public Relations has had the immense pleasure of working with the talented and much sought-after interior designer Kimberly Grigg, CEO and principal designer with Knotting Hill Interiors. A combination of our services and media connections, along with Kimberly’s unique and admired design style, has led to regional and national media placements in both print and online formats.

Kimberly Grigg, CEO and principal designer with
Knotting Hill Interiors
By capitalizing on Kimberly’s experience and expertise in almost all facets of interior design, we were able to secure a monthly “how-to” design column in Myrtle Beach, S.C.’s, The Sun News. Once a month, Kimberly offers design enthusiasts tips and tricks for designing their homes. Her published columns include tips about mixing and matching fabrics, designing bathroom spaces as well as designing for families. To read Kimberly’s latest column on designing family-friendly spaces, click here.

The Sun News, Myrtle Beach, SC
In addition to introducing Kimberly to homeowners as a well-versed, design expert, the column positions her to attract qualified leads and attain speaking and show house opportunities. As PR practitioners, we know every medium in which a designer lands media coverage holds its own set of rewards. In Kimberly’s case, a regular “how-to” column enables us to promote her as an industry expert and increase her and Knotting Hill Interiors' exposure. Plus, since she is one of the most talented designers we know, readers of the column love her…as do we!

No comments:

Post a Comment