Friday, September 18, 2009

Chicago Market and Design / Product Trends Panel

If you are part of the casual furniture and accessory industry, and you want to learn about the latest trends in products and design, we highly recommend attending the International Casual Furniture & Accessories Market next week in Chicago. The market show runs from September 21 to 24 at The Chicago Merchandise Mart, where 350 manufacturers from around the world will fill more than 350,000 square feet of exhibit space. Between the exhibits and permanent show rooms, opportunities for buying and trend-following will abound at this year’s market.

According to the Casual Market Web site, the show will attract “leading manufacturers of wrought iron / aluminum, cast metal / cast combination, rattan / wicker / woven, tubular, resin / fiberglass and wood furnishings as well as umbrellas, hammocks, outdoor lighting, outdoor accessories / statues / fountains, outdoor hearth and heating products, alternative tabletops, barbecues, pool and spa accessories, and much more.”

The show has been a trade favorite for 30 years, and continues to lead the industry as a destination show for the latest trends in casual and outdoor furnishings / accessories.

In fact, our very own Don Eberly, president and CEO of Eberly & Collard Public Relations, will be sitting on the “Trends in Design – Beyond 2009” discussion panel Thursday, September 24. Don will be discussing some of our firm’s focus group findings and study data pertaining to product and design trends.

Moderated by Sarah Kinbar, editor-in-chief of Garden Design magazine, top experts in the industry will speak on the latest in furniture designs and styles, fabric trends, popular paint colors and finishes, plant and floral pairings, decorative containers, interior / exterior design trends, and other subject-matter. The panel will also touch on how the green movement is affecting homeowners’ and designer's choices.

Let us know if you will be attending the market. We would love to see you there. If media members would like to schedule interviews with Don regarding the trend insights in mention, we can gladly assist with that as well.

~ Leslie

Thursday, September 17, 2009

Customer Day at Chuck Hafner’s Farmers Market & Garden Center

The Garden Splendor brand of premium plant material in the Northeast and Mid-Atlantic regions is sponsoring an event with Chuck Hafner’s Farmers Market & Garden Center to show appreciation for garden center customers carrying the branded plants.

After a long year, yet one filled with inspiring success stories, a network gathering seemed just the ticket to discuss strategies and tips for next year. The 2nd Annual Garden Splendor Customer Appreciation Day celebration will take place at Chuck Hafner’s Farmers Market & Garden Center in North Syracuse, NY. Attendees will be able to tour the facility to see first-hand how the Hafners were able to build their state-of-the-art operation and maintain ongoing success, even during a downturned market.

Additional special events include a merchandising demonstration by Terri Coldcreek of Color Results who will relay some expert advice on merchandising techniques with color and props for great visual appeal; lunch at the famous Syracuse diner, Dinosaur Bar-B-Que; a creative display contest in the afternoon; and guided tours of Hafner’s Christmas tree farm with over 100,000 local trees in production.

A few details for you if you are a member of the media or a Garden Center customer who sells Garden Splendor plants in the area…

When: Thursday, September 24, 2009, between 9:00 a.m. to 4:00 p.m.

What: 2nd Annual Customer Appreciation Day

Where: Chuck Hafner’s Farmer’s Market
7265 Buckly Road
North Syracuse, NY 13212

If you are a participating Garden Splendor garden center and have questions about travel arrangements, or would like to RSVP for the event, please feel free to contact Donna Stemberger at 888-842-6597, or email her at

For questions, a complete schedule of events, or to RSVP with a media pass, please feel free to contact me at 404-574-2900,

If you are not able to attend, we will be happy to provide information stemming from the event for an article and / or provide photos from the event. The Garden Splendor brand and its garden center dealers are well-prepared sources for articles.

~ Leslie

Tuesday, September 15, 2009

Habersham Gardens Event Calendar

Hello to all of our Atlanta readers! In case you live (or will be visiting) the metro-Atlanta area in the next few months, take a peek below at the Habersham Gardens event calendar for autumn and early winter. Also, keep checking back, since more events will be added in the coming weeks.

Saturday, September 19
Pot Party
10:00 a.m. – 2:00 p.m.
Description: Grab your trowel, dust off the bellbottoms and join the staff at Habersham Gardens for a special 60’s-themed container gardening event. Guests can bring their own pots or select ones from the garden center. The horticultural experts at Habersham Gardens will assist gardeners with planting. Come dress in psychedelic appeal and enjoy a 15% discount on purchases.

Friday, September 25
Fall Open House
7:00 p.m. – 9:00 p.m.
Description: Enjoy an evening of food and drink in the garden at Habersham Gardens’ Fall Open House. Listen to music, mingle with friends, and check out the new fall product arrivals. This evening only, there will be a special plant sale.

Saturday, October 10
Container Garden Workshop
11:00 a.m.
Description: Horticultural expert Kristin Landfield, a Habersham Gardens staff member, will guide gardeners through the container gardening process. This event is completely hands-on, so bring your containers or purchase new ones from the garden center.

Saturday, December 12
Holiday Container Workshop
11:00 a.m.
Description: Learn to deck your halls, centerpieces, and mantle with beautiful, festive containers this holiday season. The knowledgeable folks about Habersham Gardens will provide expert holiday decorating advice. Bring your holiday cheer and good ideas to share.

All events will take place at Habersham Gardens:

2067 Manchester St., NE
Atlanta, GA 30324-4110
(404) 873-2484

We hope to see you there! And, if you are a member of the media and would like to cover any of these creative topics for your readers, just say the word. We can help provide advanced narratives, interviews, photos, and more.

~ Leslie

Friday, September 11, 2009

Outdoor Fireplace or Outdoor Fire Pit

Start to think about planting fall plants in the garden and packing up the beach towels because summer’s end is right around the corner. But, outdoor living can continue to be enjoyed through fall and winter, from the warmth of outdoor fireplaces or fire pits.

Learn about the design and installation of outdoor fire features stemming from an interview of David Gatti, co-owner / CEO of P.O.P.S. Landscaping, conducted by David Beaulieu, landscape editor for the popular information-based Web site

In the interview, expert David Gatti offers helpful information and recommendations about adding outdoor fireplaces and fire pits to existing exterior spaces.

Select this link…and begin warming up to the idea of outdoor fire features for your homeowner-clients or readers…

To learn more about outdoor design and living, visit and

- Adam

Thursday, September 10, 2009

New Containers

By creating decorative containers featuring unique shapes and textures as part of its Daniel Planters line, Crescent Garden is providing a beautiful collection of containers that offer both breath-taking form and practical function. Headlining with exclusive Crescent Garden finishes and modern, sleek designs, the containers are perfect options for use with a wide variety of plants. Crescent Garden offers four distinct types within this particular line.

The Tall Planters make attractive indoor or outdoor décor statements in and of themselves. They are ideal for bamboo varieties, Egyptian papyrus, American arborvitae, canna, colocasia, and even sculpted English boxwood - just to name a few.

The Bowls can be used for desert-like succulent gardens or spring flower bowls. Their use ranges from impressive centerpieces that adorn large outdoor tabletops to magnificent groupings featuring diverse plant material and serving as focal points on patios.

The Hanging Planters showcase round openings leading to slanted edges and pointed bottoms in a way no other hanging planter can boast. Trailing Italian bellflowers, 'Cora Cascade' trailing vinca, Calibrachoa (Million bells), and the popular Ipomea batatas (Sweet Potato Vine), just to name a few, are well-suited for Crescent Garden's Hanging Planters.

Striking, colorful bromeliads, heuchera, tiarella, begonias, and impatiens will add excitement to the company's Round Planters. They provide near-endless choices for placement on decks, porches, verandahs, stairs, and even creatively situated directly in the garden.

One of the most stunning container selections on the market today, Crescent Garden's Daniel Planters offer modern and chic design elements for any environment, used individually or combined in group container plantings. Crescent Garden's line of designer planters recreates the fine detailing of hand-crafted artisan pottery. Yet, these containers are created in ultra-resistant, lightweight resin.

For more information about these and the many other containers and products from Crescent Garden, log onto


Wednesday, September 9, 2009

Color Series: September Amethyst

The September 2009 issue of House Beautiful greatly inspired us at Eberly and Collard Public Relations to continue looking at color with an in-depth approach and assessing what it means for every season. We deal so often with color design and conceptualization in this field – speaking on the topic at varied events and assisting our designer and product manufacturer clients – we have decided to begin sharing our experiences with color and our thoughts on how it can help enliven interior design, outdoor living and the landscape.

Color has the ability to drastically change a room. Without touching the accessories or furniture, paint can transition the entire ambiance of a room and make everything appear new and fresh. Or, with just a few colorful accessories, a room can take on new focal points and draw the eye into undiscovered corners.

Some colors make a room feel calm and tranquil, while other colors can spice up a space with a bold blast of energy. Every person is different, as is each room and garden, and that is why color selection is so very important.

For September, we thought we would discuss one of the many colors House Beautiful touched on in its special fall color issue – amethyst. A transparent violet, amethyst is a warm, soft addition to the home inside or out. September is the perfect time to use this color in the décor, as it spruces up a space with a last-minute splash of summer color as fall begins to approach.

What does amethyst mean?

The color of amethyst is often associated with stability, peace, balance, courage, inner strength, sincerity, and calm disposition. Amethyst in design offers soothing vibes, and has been linked to tension and headache relief. People have also claimed the color can help with sleep deprivation when painted as an accent wall in bedrooms or placed on beds in the form of throw pillows.

A few ways to use Amethyst:

In the Home: One of my favorite things about this color is that it can complement existing décor items from 2009. A warm yellow was determined earlier this year as Pantone’s color of the year, and amethyst is the perfect complement. Many designers suggest placing this light purple tone near yellow throughout the house to make both colors pop. For example, one interior designer we know recently added light yellow-accented draperies to a client’s living room infused with pale purple shades. By doing so, the result was a narrow yet creative color palette.

In the Landscape: Summer heat does not mean the planting season has to end. There are several lovely amethyst flowering and foliage varieties that are perfect for the garden bed such as the very heat-tolerant Heuchera 'Sugar Plum' from Terra Nova Nurseries and Mazus reptans ‘Purple Mazus’ from Stepables. For the landscape designer or architect, installing purple plants enhances or balances all of the surrounding greenery, a means to use opposite sides of the color wheel to develop harmony.

Our favorite shade:

Soft Amethyst by Glidden is a fantastic shade of amethyst – bold enough to make a statement, but soft enough to not overpower the area. Glidden certainly seems to have done its trend-based homework given the inclusion of this specific color.

As color palettes range in new directions, using amethyst as an accent or focal point is setting trends in today’s interior and exterior rooms.

How have you used or plan to use amethyst in your design work this year? What other colors are you seeing set new trends in interior design and outdoor spaces?

Watch our blog and follow our tweets for more about our take on color and the ways in which industry designers and manufacturers are coloring our world.

~ Leslie